This is a fairly new concept in education and yes is mocked by most educators who mindlessly do not understand the aspects of game development.
The problem video game educators have is firstly its a forever changing industry and therefore the education and expectations are always changing because of this it makes it a very dynamic subject to teach.
The dilema is mostly down to two different qualitys that companys go for.. One of the qualitys is that companys want highly trained staff and this applys for both artists and programmers alike. However there are other companies that would prefer more creative employees with more tradition skills along the lines of fine art oppposed to studying specifically for games. This obviously posers a issue for game educators as they have to have a fine balance in teaching between the two.
The real question is which one is right and which is wrong, well neither of them are wrong as both contain valuable assets that companys crave so a mix of both is the perfect solution tho obviously this means that companys only looking for one quality may choose to employ someone who has just studyied one of them that they favour instead of a potential employee who has studied both.
When put like that it just shows how hard it must be for a course leader to decide the direction of the course and what to teach and what not to teach.
On a personal level i think the fine balance between the two is the right direction it provides the essencial skills to a reasonably high level while also exploring the traditional aspects or art, but its no secret that in the industry experience is often favoured over fresh meat no matter how talented the person may be but everyone has to start somewhere hey?...